I build B2B revenue engines that survive AI search, no-decision stalls, and CAC inflation. 90 days. No juniors. No bloat.
48% of B2B buyers use AI to shortlist vendors. If you're not cited in ChatGPT or Perplexity, you're invisible before sales ever picks up the phone.
Half of stalled B2B deals don't lose to a competitor. They lose to 'no decision' — the committee freezes, the clock runs out, and your forecast quietly bleeds.
CAC is up 60% in 5 years. Performance marketing is commoditized, generic AI floods every channel — and the 2021 playbook is the one bleeding you.
Pick a tool. Walk away with something useful in under 5 minutes.
Same engine. Different scope.
You leave with a written diagnosis of your revenue engine and a 90-day action plan.
You leave with a complete GTM plan your team can execute — ICP, messaging, pipeline, content, campaigns.
You leave with a working revenue engine — campaigns live, CRM clean, pipeline filling.
Not ready for a full project? Start with the SCAN → · 1-hour call, written diagnosis
Need full CMO leadership? See MAX → · fractional CMO · 6-month engagement
We activate the pillars that fit your stage — not all five every time.
Who you win with, and why they self-select.
A 2-hour-per-week LinkedIn + content engine.
Outbound + inbound that fills the funnel.
B2B campaigns tied to pipeline, not vanity.
Your team trained, AI-enabled, running it solo.
B2B leaders who've hit the growth ceiling and need it fixed, not theorised.
"I've built this on referrals. Now I need a pipeline system that doesn't depend on me."
Learn more →"80 people, great product — but marketing is still a PDF brochure and a trade show."
Learn more →"We have a marketing team but no real CMO leadership. The board is asking for metrics we can't report."
Learn more →"Three portfolio companies need a CMO function. We can't afford full-time at each — and agency fees are bleeding us."
Learn more →"We deliver for clients but can't seem to grow our own pipeline. We're the cobbler's children."
Learn more →Real problems. Real outcomes.
"Phil brought structure where we had none. In 90 days we went from vague messaging to a pipeline system that actually works. Worth every euro."Jessica Cowen · CEO, Series B SaaS
"Phil doesn't deliver decks — he builds the system and makes sure the team can run it without him. That's the rarest thing in marketing consulting."Client testimonial · MD, Industrial Group · Belgium
"We'd burned through two agencies and a junior hire before Phil. He was operational within week one and the board finally has metrics they trust."Stijn Caels · CFO, PE-backed company
Three ways to start: read the solutions, compare all 5, or book a call.