RUTTENS+ Revenue Engine™

More pipeline.
Better positioning.
Faster revenue.

The RUTTENS+ Revenue Engine™ — the GTM operating system for B2B companies ready to grow. Strategy, pipeline, and execution that sticks. No fluff, no juniors, no wasted months.

25+ Years B2B Revenue Ex-Accenture · EY · Tyk AI-native GTM execution No juniors. No bloat. Results in 90 days
The RUTTENS+ OS

5 solutions. 1 Revenue Engine.

Start with a free Revenue SCAN, go as deep as you need. Each solution builds the same engine — we go faster and further together.

For: any B2B founder or leader
RUTTENS+ SCAN
Free · 10 min

Written diagnosis of your 3 biggest revenue leaks and a clear recommended next step. No pitch, just clarity.

Start Free Revenue SCAN
For: companies ready to understand before they invest
RUTTENS+ LAB
€1,995 · 2 weeks

Full 7-pillar GTM audit, ICP review, pipeline diagnosis, board-ready findings and prioritised action plan.

Book LAB →
For: companies that need results in 90 days, not 12
RUTTENS+ SPRINT
€12,990–23,900 · 3 months

Done-with-you execution. Live campaigns, outbound sequences, content engine, and weekly pipeline reviews side by side.

Book SPRINT →
For: scale-ups and PE portfolios needing full CMO leadership
RUTTENS+ MAX
€2,499–3,990/mo · 6–12 mo

Embedded fractional CMO — strategy, team, board reporting, and ongoing execution without the full-time cost.

Book MAX →
The Framework

7 pillars of a working revenue engine

Every engagement — from LAB audit to MAX retainer — covers all 7 pillars. AI accelerates execution across all of them.

1

Strategy

ICP, positioning, value prop and GTM plan that align the whole team.

2

Pipeline

Outbound, inbound and partnership systems that generate qualified opportunities.

3

Brand & Value Prop

A narrative that earns trust and converts — not just looks good.

4

Content & Campaigns

Consistent, AI-assisted content engine with LinkedIn, email and events.

5

Sales Enablement

CRM hygiene, battlecards, proposals and handoff playbooks that close.

6

Analytics & ROI

Dashboards, KPIs and reporting your board or investors actually trust.

7

Team & Leadership

Hiring plan, agency management and knowledge transfer built in from day one.

Who I Work With

One shared problem. Four different situations.

Growth without a revenue engine. I work with B2B leaders who've hit that ceiling — and need it fixed, not theorised.

PE / VC Portfolios
Equity Partner · NED · Investment Lead

"Three portfolio companies need a CMO function. We can't afford full-time at each — and agency fees are bleeding us."

Learn more →
SMEs & Industrial Leaders
MD / COO · Manufacturing · Logistics · Tech

"We've got 80 people and a great product — but our marketing is still just a PDF brochure and a trade show."

Learn more →
Tech Scale-ups
CMO / CEO / CFO · Series B/C SaaS

"We have a marketing team but no real CMO leadership. The board is asking for metrics we can't report."

Learn more →
Agencies
MD / Marketing Director · 10–50 FTE

"We deliver for clients but can't seem to grow our own pipeline. We're the cobbler's children."

Learn more →
Not sure which is you?
Take the free Revenue SCAN.
10 minutes to clarity.
Get Free Revenue SCAN →
All pain points
See every GTM problem RUTTENS+ solves →
View Pain Points
25+
Years in B2B Marketing
5
Solutions — Free to Fractional CMO
7
GTM Pillars Covered
90
Days to a Working Revenue Engine
3
Economic Crises — Built to Last
Proof

What clients say

"Phil brought structure where we had none. In 90 days we went from vague messaging to a pipeline system that actually works. Worth every euro."
Jessica Cowen · CEO, Series B SaaS
"What I appreciate most is that Phil doesn't deliver decks — he builds the system and makes sure the team can run it without him. That's rare."
Thomas Rosendahl · MD, Industrial Group
"We'd burned through two agencies and a junior hire before Phil. He was operational within week one and the board finally has metrics they trust."
Stijn Caels · CFO, PE-backed company

Ready to build your revenue engine?

Start with a free Revenue SCAN — 10 minutes, no pitch, just clarity on your biggest revenue leak.

Get Free Revenue SCAN → Explore all solutions